Deciphering the business model of the e-commerce start-up Meesho - ET Retail

Deciphering the business model of the e-commerce start-up Meesho – ET Retail

New Delhi: E-commerce, which traditionally started as a convenience in the metros, is getting closer to real Bharat every day. With internet penetration, increasing number of smartphone users and changing consumer aspirations, India beyond metros is driving the growth of e-commerce in the country. Valued at nearly $5 billion, SoftBank-backed Meesho is one such startup …

Deciphering the business model of the e-commerce start-up Meesho – ET Retail Read More »